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The Rise And Fall Of New Coke -
Unlock early access to all my videos and exclusive perks by becoming a BC Backer for just $1 a month! Get my FREE guide “The $1B Business Lessons: Timeless Principles Behind the World's Biggest & Most Successful Brands (And ... On April 23, 1985, Coca-Cola Company introduced a product it was sure would be a hit:
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- On April 23, 1985, Coca-Cola Company introduced a product it was sure would be a hit:
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